The community has had success with a variety of methods, but some of the most successful outreaches are to direct email addresses (versus using a contact form) and to people authors have some type of history or interaction with. When creating your outreach list, consider both people related to your specific book (think genre, setting, common themes) as well as your dream list. Also, lean into the SWP community. Many of our authors blurb each other! Watch Brooke’s video about soliciting blurbs here.